We have been working with Ladbury since 2013, most recently on Thingful, a search engine for the Internet of Things, where Rebecca and her team have been successful in helping position our new product as well as lead on the strategy for its development with a wide variety of Internet of Things, big data, connected objects print and online publications; and Umbrellium, a new company that has had a number of high profile digital art commissions in 2014, where Ladbury’s strong relationship with the journalists in art, technology and participation in the public space has been crucial. Their knowledge of our space, both for Thingful and Umbrellium, and their relationships with journalists are second to none.
Ladbury has been working with creative tech start up Umbrellium since December 2013, which creates participatory products and services that empower people to transform their cities. Umbrellium partners include business development expert Moeen Khawaja, designer, Nitipak ‘Dot’ Samsen, producer Andrew Caleya Chetty and Internet of Things entrepreneur Usman Haque. This impressive team are renowned for their spectacular public works of art from Open Burble, an uber-scale mass participation event that allows participants to design and fly a 15-storey tall interactive structure, to their most recent project, three dimensional light structure, Assemblance, a stunning interactive installation that allows visitors to create sculptures with light and formed part of the Barbican’s celebrated Digital Revolution Exhibition. As part of packed programme led by a range of established and celebrated artists including Will.i.am and Chris Milk, Ladbury secured a wide spread of positive coverage of Assemblance in both national and international mainstream, and design press, including the New York Times, The Guardian, CNN, Design Week, Wired, BBC, The Independent, Yahoo, The Creator’s Project, Hunger TV, AoL and New Scientist. “Stunning”, says Design Week, “Delights the hand as well as the eye and the ear”, says New Scientist, “star of the show”, says The Verge, “a lot of fun”, says Hunger TV.