REACT

REACT is one of four Knowledge Exchange Hubs for the Creative Economy funded by the Arts and Humanities Research Council (AHRC) to develop strategic partnerships with creative businesses and cultural organisations, to strengthen and diversify their collaborative research activities and increase the number of arts and humanities researchers actively engaged in research-based knowledge exchange.

Ladbury has worked with REACT since it’s inception three years ago on six collaborative ‘Sandbox’ projects ranging in theme from Heritage to Future Documentary, and Books & Print. Most recently, Objects Sandbox, showcased six innovative of ‘internet of things’ prototypes at Christie’s. Working closely with each team through concept, design to prototype stage coverage was achieved Design Week, Wired, Huffington Post, TES and US titles The Creator’s Project and Trendhunter. We are currently working on REACT’s two latest projects, and Feasibitility & Prototype and Play. Targeted media training is provided to all teams and our success has been dependent on achieving close links and lines of communications with each of the individuals early on so the journey is a shared experience.